In New Jersey, estimated influenza vaccination rate for those ages 6 months and older was 48.1% for the 2017-2018 flu season. There has been little improvement to the rate over the past few years. Two factors that play into low immunization rates are limited awareness of the importance of the flu vaccine combined with an increase in vaccine hesitancy. Through the development of this campaign, the objective was to identify a way for community members and organizations to be more involved in flu prevention and to ultimately increase the awareness of vaccination rates.
Locations: New Jersey
Evidence Based: Yes