Virginia: The Little Things Campaign

Strategy The Virginia Department of Health’s (VDH's) Little Things Campaign emphasizes three small but powerful health habits that help prevent the spread of respiratory illnesses: washing hands, covering coughs and sneezes, and getting immunized. Challenge Virginia communities experience increased morbidity…

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Washington: Flu Free Campaign

Strategy The Washington State Department of Health created the Flu Free Washington campaign to close the gaps in flu vaccine coverage due to inequities, while promoting access to low- or no-cost vaccination options, with a focus on those at higher…

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DC: Spread Love, Not the Flu

To increase flu vaccination during the 2020-2021 flu season, DC used specific media outlets such as radio and social media. Part of DC's media campaign for flu vaccination was images with the tagline "Spread Love, Not the Flu" and a…

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