Minnesota: Diverse Media Project

Minnesota is reaching out to diverse communities through targeted media outlets using print and online publications, and local radio stations.  They are using outlets that are trusted by the diverse communities to provide accurate and reliable immunization information using messages and images that are relevant to the community/culture.  The print/online messages were translated into four languages and the radio PSAs were translated into eight languages.  The program is creating these messages on a bi-monthly basis.

Associated Files: Minnesota Diverse Media Project- June 7, 2016

Years: 2016

Locations: Minnesota

Evidence Based: No

Evaluations: Limited

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